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Web Analytics Developer in Nashville, TN at National General Insurance

Date Posted: 12/4/2018

Job Snapshot

Job Description

Primary Purpose:

Serve as a key contributor in maintaining the integrity of the analytics framework across brands under National General and will report to the Analytics Marketing Manager. Work with Adobe Analytics suite to implement analytics tools and collaborate with various groups to ensure proper implementation of analytics tools on websites for brands under National General. Success means accurate, up-to-date and robust implementations that provide high-quality data across enterprise.


Essential Duties and Responsibilities:

Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.

  • Prepare and produce analytics reports on a weekly, bi-weekly and monthly basis
  • Manage data pulls of varying size and complexity
  • Work with internal stakeholders to establish KPIs and related metrics for new products, site enhancements, and site redesigns
  • Analyze the website(s) proactively for areas of opportunity and actionable recommendations
  • Remain current with the latest developments within Web Analytics platforms and techniques to help the team stay on the cutting edge of marketing analytics
  • Develop a thorough understanding of the data environment - data collection, data sources, data accessibility and tools
  • Support technical marketing efforts that may require a blend of comfort around a specific software tool and high-level understanding of marketing intention
  • Research new software tools that aid in efficiency within a project/task


Minimum Skills and Competencies:

The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Bachelor Degree or in-lieu of degree equivalent education, training and work-related experience
  • 5+ years of programming experience in C# using MVC .Net environment.
  • 3+ years of experience with HTML, CSS, JavaScript, web, browser, and accessibility standards
  • 1+ years of previous analytics experience
  • Proficient with SQL, MS Excel to assimilate new ideas and information quickly
  • Self-motivated, able to learn and innovate on own
  • Capable of working in a fast-paced, dynamic startup environment
  • Ability to work cross-functionally with different teams to deliver quickly
  • Ability to remain organized and track all action items on a project-by-project basis
  • Proficient in Microsoft Office (Word, Excel, Outlook, PowerPoint)


Desired Skills:

  • Experience in Insurance domain
  • Experience in Analytics software (e.g. Adobe Analytics, Google Analytics and/or related education)
  • Experience working with tag management platforms and data layers
  • Basic SEO understanding, keyword research
  • Report development and Tableau experience a plus

Job Requirements


About National General Holdings:

National General Holdings Corp. is headquartered in New York City. National General traces its roots to 1939, has a financial strength rating of A– (excellent) from A.M. Best, and provides personal and commercial automobile, homeowners, umbrella, recreational vehicle, motorcycle, supplemental health, and other niche insurance products. We are a specialty personal lines insurance holding company. Through our subsidiaries, we provide a variety of insurance products, including personal and commercial automobile, homeowners, umbrella, recreational vehicle, supplemental health, lender-placed and other niche insurance products.

National General is a fast paced, dynamic, and entrepreneurial organization. Our team members live by and exemplify what we call the 4Es. At National General, we are Energized, Engaged, Empowered, and we Execute every day in order to provide an exceptional experience for our customers! We are passionate about our organization and the value that we add every day. A successful candidate with National General will embody the 4Es. Our team is poised to outperform the competition. We are National General Insurance and with us you can be extraordinary! Come join our team!

Companies and Partners

Direct General Auto & Life, Personal Express Insurance, Century-National Insurance, ABC Insurance Agencies, NatGen Preferred, NatGen Premier, Seattle Specialty, National General Lender Services, ARS, RAC Insurance Partners, Mountain Valley Indemnity, New Jersey Skylands, Adirondack Insurance Exchange, VelaPoint, Quotit, HealthCompare, AHCP, NHIC, Healthcare Solutions Team, North Star Marketing, Euro Accident.

In addition to a phenomenal career opportunity, National General Insurance offers an excellent benefits package including:

• Paid Training
• Medical, Dental, Vision benefits
• Wellness Programs
• Life and Short/Long Term Disability Insurance
• 401k w/ Company Match
• Company Paid Holidays & Generous Time-off policy
• Employee Discount Program
• Career Advancement and Development Opportunities
• On-site Healthcare Clinic (Winston-Salem and Cleveland offices)
• On-site Fitness Center (Cleveland and Dallas offices)
• Subsidized parking (Cleveland office)

National General Holdings Corp. is an Equal Opportunity (EO) employer – Veterans/Disabled and other protected categories. All qualified applicants will receive consideration for employment regardless of any characteristic protected by law. Candidates must possess authorization to work in the United States, as it is not our practice to sponsor individuals for work visas.

In the event you need assistance or accommodation in completing your online application, please contact NGIC main office by phone at (336) 435-2000.